In May last year I decided to take three months out to focus on a publishing startup project.
I'd been freelancing for about 18 months as a content strategy consultant, but I was finding it a little frustrating not technically being or feeling in charge of a publishing operation.
Often what I advised wasn't carried out, and I felt like I wanted to better put what I was learning about the industry to better use.
While this is a blog about what I did and what happened, the lessons I learned in the period were invaluable, and I think anyone involved in content marketing could benefit from them.
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