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Thursday, 24 December 2015
Where’s Santa Claus? Your 2015 Guide To NORAD Tracks Santa & Google’s Santa Tracker
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Merry Christmas from Econsultancy, see you in 2016!
It’s Christmas Eve, which means that our blog traffic will have reached the end of its death spiral as the last remaining stragglers finally leave the office and head off to see their loved ones.
In order that our cherished audience doesn’t miss out on any digital marketing gold while they're celebrating Christmas and the New Year, we’ll be signing off until January 4.
That’s right, no new posts or Daily Pulse newsletters for an entire week.
This has the added benefit of protecting our own egos from the harsh reality of the holiday period pageview stats.
Wednesday, 23 December 2015
#102: The Christmannukah Episode
Emma, Official Sponsor of the UnPodcast
In this episode of the UnPodcast, we dig into the Christmannukah buffet; the beautiful possibilities brought to businesses by the advent of 360-degree video; what Adele and Wu-Tang Clan can teach us about selling; another hashtag horror story; why you may not be able to serve Sweet Potato pies for Christmas dinner; and what happens when you get put into smartphone jail.
Other topics include:
- [00:00:00.00]Emma Sponsorship Mention
- [00:00:32.14]Christmanukkah and Boxing Day
- [00:02:52.29]What’s Your Favorite Christmas Movie?
- [00:04:26.09]A Wedding in Brooklyn
- [00:05:36.12]Real-time 360 Scott
- [00:10:27.07]Wu-Tang Clan One-of-a-Kind Album
- [00:16:39.25]#AskJerryJones
- [00:19:54.06]Emma Sponsorship Mention
- [00:20:36.17]Patti Labelle’s Sweet Potato Pies
- [00:25:18.17]Smart-Phone Jail
- [00:30:44.08]Emma Sponsorship Mention
- And so much more…
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Items Mentioned In This Episode
Wu-Tang Clan Sells Its One-of-a-Kind ‘Shaolin’ Album for Millions
Things Went Horribly Wrong When The NFL Network Did An #AskJerryJones Hashtag
Viral Video Prompts Patti LaBelle’s Sweet Potato Pies to Sell Out at Walmart
Dave Chappelle is Putting Audience Members in a High-Tech “Smartphone Jail”
My 10 favourite Christmas experiential marketing campaigns of 2015
For those of you looking for something more from your Christmas campaign than a cynically tear-inducing clip of an old and lonely man completely disregarding the laws of physics, these Christmas experiential marketing campaigns are for you.
From a beer-dispensing Christmas tree to a bank made entirely from gingerbread, there is plenty to get inspired by here.
For Festivus, Google Once Again Provides A Festivus Pole
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Tuesday, 22 December 2015
What are the biggest email marketing errors that brands still make?
Eagle-eyed Econsultancy readers will notice that we’ve published a number of end-of-year roundups recently.
For each of these posts we asked a panel of experts for their views, and while I had their attention I slipped in a few extra questions.
Bait & Switch Hacking Is Gaining Top Rankings In Google
Please visit Search Engine Land for the full article.