Paul's SEO & Internet Marketing TIps For Small Businesses

Friday, 7 October 2016

The winners: Masters of Marketing Awards 2016

This week saw the Masters of Marketing 2016 award winners announced at a star-studded dinner hosted by Stephen Mangan.

The event kickstarted the two-day Festival of Marketing (headlined by Steve Wozniak, Martin Sorrell, Keith Weed and Katie Price), where award winners and nominees had their work showcased in the Festival Gallery.

2016 Content Marketing World Take-aways

Want the inside scoop on Content Marketing World? Here are 23 Content Marketing World Take-aways from attendees, speakers and exhibitors.

The post 2016 Content Marketing World Take-aways appeared first on Heidi Cohen.

SearchCap: AMP stats, AdWords & Salesforce & local SEO

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: AMP stats, AdWords & Salesforce & local SEO appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Thursday, 6 October 2016

Five ways to improve your cross-device marketing

Mobilegeddon happened over a year ago.

So we have all known for quite some time now that marketing needs to work well across channels and devices.

Take back control of your content

Are you losing control of your content? If you're like the majority of marketers, you're going to produce more content in 2017 - but feel less than confident about your content marketing operations. Join experts Arnie Kuenn, CEO at Vertical Measures, and Brian Kavanaugh, US marketing...

Please visit Search Engine Land for the full article.

7 Email Marketing Automation Tips For Brand Marketers

An email list is invaluable to your business. Sure, you might have a lot of Facebook or Twitter followers, but both of those platforms can change their algorithms overnight and leave you out in the cold. Right now, it's estimated that around 90% of businesses don't automate their marketing. The 10% that do have a […]

The post 7 Email Marketing Automation Tips For Brand Marketers appeared first on Marketing Insider Group.

How Thomson Reuters used sales targets to prove the value of marketing

Antonia Wade is head of marketing in Europe for Thomson Reuters.

At the Festival of Marketing she talked about how marketing is being transformed in her business.

It was a great reminder of the fundamentals of business and a rally cry for marketers to prove their value.