According to the IAB, around 26% of people now use ad blockers while browsing on desktop.
We recently spoke with Sacha Bunatyan, Global B2C Marketing Director at The Financial Times, to hear how the publisher is tackling the problem.
According to the IAB, around 26% of people now use ad blockers while browsing on desktop.
We recently spoke with Sacha Bunatyan, Global B2C Marketing Director at The Financial Times, to hear how the publisher is tackling the problem.
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