Paul's SEO & Internet Marketing TIps For Small Businesses: October 2016

Monday, 31 October 2016

The Financial Times finds unexpected social success on Instagram

Facebook-owned Instagram is home to many brands, and is particularly popular among industries that lend themselves to stunning photography, like fashion.

But brands in industries that aren't as photogenic can find success on Instagram.

Case in point: The Financial Times (FT).

How To Create Story-Driven Data Visualization In 5 Steps

For many people, data can be deathly boring, comoplex and dry. And for marketers, particularly those in the B2B space, this is one of the toughest challenges they face when producing content every day. Customers and prospects want to see hard data that proves why your product or service is superior and will help them achieve their […]

The post How To Create Story-Driven Data Visualization In 5 Steps appeared first on Marketing Insider Group.

SearchCap: SEMPO survey, HTTPS & Halloween

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: SEMPO survey, HTTPS & Halloween appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

31 Blog Tricks Every Blogger Can Use

Want to improve your blog results? Here are 31 blog tricks to get rid of your blog's ghost and yield measurable results.

The post 31 Blog Tricks Every Blogger Can Use appeared first on Heidi Cohen.

Sunday, 30 October 2016

Halloween Google Doodle treats searchers to Magic Cat Academy game a day early

Halloween isn't until tomorrow, but Google is already celebrating by replacing its logo with an interactive game filled with ghosts and a magic cat.

The post Halloween Google Doodle treats searchers to Magic Cat Academy game a day early appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Saturday, 29 October 2016

What's Happening with Facebook Messenger, Medium, Podcasts & Influencers? [SnapClass #2]

This is the second archived installment of my SnapClasses, deep dives into a topic or technique in creativity, content marketing, or tech. You can find the first version and more details about SnapClasses in this post. In this episode, I'm talking about four major trends in communication and tech that we should watch closely and […]

The post What's Happening with Facebook Messenger, Medium, Podcasts & Influencers? [SnapClass #2] appeared first on Marketing Insider Group.

Friday, 28 October 2016

Using Interactive Content to Capture Attention Early in the Buyer's Journey

If you've been in marketing for more than a hot second, you've no doubt heard of the Buyer's Journey. What you might not know is that this journey has dramatically changed in the last decade. 67% of the buyer's journey is now digital. Today's buyer is up to 90% of the way through their buying […]

The post Using Interactive Content to Capture Attention Early in the Buyer's Journey appeared first on Marketing Insider Group.

10 of the finest digital marketing stats we've seen this week

Getting chilly outside, isn't it?

Why not grab yourself a nice cup of tea and settle down with some stats. You deserve it.

It's not too late to maximize your Google Shopping in time for the holidays

Whether you're a beginner or a paid search pro, it's not too late to improve your Google Shopping campaigns in time for the holidays. Join us for this November 10 webcast and learn how to optimize for search success with Google Shopping ads. Our expert panel will discuss: how to create “quick wins”...

Please visit Search Engine Land for the full article.

Thursday, 27 October 2016

5 Ways to Provide Better Feedback and Improve the Review & Approval Process

By Hassaan Bey, Content Marketing Manager, Slope You can have all of the structure and organization in the world when it comes to your own creative process. None of that matters if you're stuck in a complicated approval process. Before launching Slope, a workflow tool built for teams producing visual content, we started out as a […]

The post 5 Ways to Provide Better Feedback and Improve the Review & Approval Process appeared first on Marketing Insider Group.

Wednesday, 26 October 2016

SearchCap: Bing Ads expanded text ads, Merkle report & VR

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Bing Ads expanded text ads, Merkle report & VR appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

10 Tools to Help Enhance Your Content Creation Efforts

There are always going to off days when free-flowing content creation hits a roadblock. Whether your low on motivation, inspiration, or both, the challenges one faces in creating content can be overcome. Steven Pressfield said in his book Do the Work “The song we're composing already exists in potential. Our work is to find it.” […]

The post 10 Tools to Help Enhance Your Content Creation Efforts appeared first on Marketing Insider Group.

#146: Sorry Not Sorry

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Emma, Official Sponsor of the UnPodcast

In this episode of the UnPodcast, we sing! Well, only a little bit. But then we discuss some stories that got some people angry: AdBlocker Is Selling Ads, Samsung has some issues with phones not exploding, Instagram Catfishing, A Radio DJ is NOT EVEN Sorry, and Facebook Garage Sales. All this and not a single thing more (except the other stuff)!

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